“Creating a digital world from scratch: the launch of the First Union Bank advertising compaign” by Haggerty and Stevenson
Conference:
Type:
Interest Area:
- Modeling / Geometry and Production & Animation
Title:
- Creating a digital world from scratch: the launch of the First Union Bank advertising compaign
Session/Category Title: Commercial Successes
Presenter(s)/Author(s):
Abstract:
Combining several different techniques for a desired effect is a staple of computer graphics production. For First Union Bank, Industrial Light & Magic created a new world with cutting-edge and traditional techniques.
