““Budweiser Alien” Commercial” by Estebecorena and Lyons
Conference:
Type:
Interest Area:
- Production & Animation
Title:
- “Budweiser Alien” Commercial
Session/Category Title: Production Overviews
Presenter(s)/Author(s):
Abstract:
During October 2000, Budweiser asked the Computer Graphic Commercials department of Industrial Light + Magic to produce a new commercial. Several different cutting-edge and traditional techniques were combined to achieve the final images of a huge, totally CG stadium filled with aliens.