“People In Red” by Gravity Visual Effects and Design
Conference:
- SIGGRAPH 2009 More animation videos from SIGGRAPH 2009:
SIGGRAPH Video Review:
Track:
- 02
Title:
- People In Red
Director(s):
Company / Institution / Agency:
- Gravity Visual Effects and Design
Description:
Drinking and driving? The wheelchair is waiting.
This stomach-bending spot is a great way to show a crystal-clear creative concept. It’s a volunteer project to raise awareness of the consequences of drinking and driving.
The commercial was made using very simple methods. Its simplicity delivers a strong message to the viewer.
Software:
Maya 2008, Flame 2009
Additional Contributors:
Director: Roni Kleiner
Agency: Reuveni Pridan IPG
Digital Visual Effects Gravity: Rhino Group
Producer: Ishay Hadas
VFX Supervisor, Creative Director: Roni Kleiner
CG Supervisor: Yoav Savaryego
Compositing Supervisor: Ronen Sharabani
