“Nike+, Game On” by Berg
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Conference:
- SIGGRAPH 2013 More animation videos from SIGGRAPH 2013:
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SIGGRAPH Video Review:
Track:
- 10
Title:
- Nike+, Game On
Length:
- 0:58
Director(s):
Company / Institution / Agency:
- Moving Picture Company
Description:
This ad for Nike+ comprises 70 shots, 67 involving major VFX. It was an intense project, including an extensive range of VFX created by artists working in four global locations. The ad is a remarkable example of what can be achieved with talent, cutting- edge technology, and carefully planned live action.
Additional Contributors:
Producer: Jeff Selis, Liam Doherty
VFX: MPC
Managing Director: Andrew Bell
VFX Supervisors: Paul O’Shea, Daniel Marsh
VFX Leads: Paul O’Shea, Daniel Marsh, Rob Walker, Alex Lovejoy, Dean Robinson
Executive Producer: Asher Edwards
VFX Producers: Susan M. Kurtz, Anandi Peiris, Louisa Cartwright
Grade: MPC
Colorist: Mark Gethin