“Lenovo – Virus” by The Embassy Visual Effects

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Conference:


Title:


    Lenovo - Virus

Company / Institution / Agency:


  • The Embassy Visual Effects

Description:


    Lenovo “Virus” is a 30-second spot that portrays a virus virtually infecting and destroying the Lenovo Thinkpad computer that instantly “heals” itself with the help of the new Virus Recovery button.

    The Embassy created this macro photo-like commercial with extensive use of Maya particle simulation software.

Software:


    Maya, Newtek Lightwave

Additional Contributors:


    VFX Supervisor: Simon van de Lagemaat

    CG Artists: Jim Hebb, Michael Blackbourn, Tristam Gieni, Marc Roth, Paul Copeland, Dan Prentice

    Senior Compositor: Stephen Pepper

    VFX Producer: Winston Helgason