“Gorilla” by boolab
Conference:
- SIGGRAPH 2009 More animation videos from SIGGRAPH 2009:
SIGGRAPH Video Review:
Track:
- 04
Title:
- Gorilla
Director(s):
Company / Institution / Agency:
- boolab
Description:
This award-winning spot illustrates the potential strength of human collaboration. Hundreds of internet users, represented by their cursors, get together to empower animal rights in the form of a gorilla.
The main challenge of this spot was to construct the gorilla with the pointers without loosing the force and character behind the animal. A 3D particle system was created to create the structure of the gorilla, which was previously crafted and animated. Maya software was used to create the animation and modeling. Compo-sition was crafted in After Effects. The result is believable gorilla behavior in spite of the graphical approach.
Software:
Maya, After Effects, Combusion
Additional Contributors:
Director: Lucas Elliot
Client: ADENA WWF
Product: Fundraising
Production Company: boolab
Executive Producer: Coke Ferreiro
Composition 2D: Jaime Ramos
3D: Jaime Ramos
Music: Gerónimo Balado
Advertising Agency: Contrapunto (Madrid)
Executive Creative Director: Antonio Montero
Creative Team: Iván de Dios, Jaime Chávarri, Juan Corrales
