“AT&T – A Whole New World” by PSYOP Inc.

  • ©

Conference:


Title:


    AT&T - A Whole New World

Company / Institution / Agency:


  • PSYOP Inc.

Description:


    This spot became an exercise in Darwin’s theories of evolution. The design process created nearly 100 characters that might live in this world. Then a story was crafted around the specific abilities of the top 10.

Additional Contributors:


    Agency: BBDO New York
    Chairman Chief Creative Officer North America: David Lubars
    Copywriter Executive Creative Director: Greg Hahn
    Executive Creative Director: Ralph Watson
    Copywriter Art Director: Matt Vescovo
    Executive Producer: Elise Greiche-Pavone
    Assistant Producer: Jennifer Cyrier
    Executive Music Producer: Melissa Chester
    Production Company: Psyop/Smuggler
    Psyop Creative Directors: Eben Mears, Jon Saunders
    Executive Producer: Lucia Grillo
    Producer: Nancy Nina Hwang
    Associate Producer: Sean Sullivan
    CG: Pakorn Bupphavesa, Dave Barrosin, Todd Akita, Damon Ciarelli, Alvin Bae, Andy Jones, Ciaran Moloney, Miguel Salek, Ed Manning, Jimmy Gass, Lee Wolland, Rie Ito, Tom Cushwa, Dan Fine, Jae Ham, Michael Shin, Larry Ruppel, Anderson Ko, Jason Goodman, Xuan Siefert, Keith Kim
    Compositing: Jason Conradt, Borja Pena, Nick Tanner, Gabriel Regentin, Julian Ford, Jeen Lee, Fred Kim
    Design: Jon Saunders, Ben Chan, Daphne Yap, Gordon Waltho, Lutz Vogel, Scott Brisbane
    Music Company: Emoto, Los Angeles
    Music Composer: John Adair