“Michelob Golden Draft “Evolution”” by Weinberg
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Conference:
- SIGGRAPH 1993 More animation videos from SIGGRAPH 1993:
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SIGGRAPH Video Review:
Track:
- 12
Title:
- Michelob Golden Draft “Evolution”
Director(s):
Company / Institution / Agency:
- Rhythm & Hues Studios
Description:
Evolution features a chimpanzee in a bar ordering a beer. As the chimp continues to drink his beer and chat, he becomes more and more human until the humorous finale when a female chimp sitting next to him says “I’ll have what he’s having.” The spot combines live action and computer graphics.
Hardware:
HARDWARE: Silicon Graphics
Software:
SOFTWARE DEVELOPER: Proprietary
Additional Contributors:
Producers
Producer: Doug Nichols
Executive Producer: Lois Anderson
Contributors
Client: Anheuser-Busch, Inc.
Agency: DDB Needham Worldwide
Prosthetics: The Character Shop
Animation Effects Company: Rhythm & Hues, Inc.
Live Action Director: Randy Roberts
Live Action Producer: Chris O’Brien
Animation Director: Larry Weinberg
Animators: Nancy Kato, Robert Lurye
Technical Director: Kevin Barnhill, Jennifer Pearce
In-house Editor: Rick Ross
Editorial: Szabo/Tohtz
Editor: Jack Tohtz
Copyright: Rhythm & Hues