“ADIDAS – ADISTAR” by PLEIX
Title:
- ADIDAS - ADISTAR
Conference:
Company / Institution / Agency:
- PLEIX
Description:
Imagine a shoe exploding in reverse. The spot starts with a single, hyper-realistic bolt bouncing, then connecting with screws and springs to form what looks like a car’s suspension but happens to be a part of an Adidas shoe. “Rear suspension for your feet,” as the tag says.
Software:
Proprietary (Symbor, Mglr, Trukor), Avid
Additional Contributors:
Agency: 180 Amsterdam
Production Company: Chased by Cowboys (Paris)
Director: PLEIX
VFX Supervisor (and Compositing): Vincent Wauters
Visual Effects Producer: Laleh Sahrai
Modelisation: Patrick Guillerm, David Liebard
Animation: Barthelemy Boirot, Giusi Marrone, Laurent Pancaccini
Lighting, Shading, Rendering: Nicolas Bruneau
Animation / Video Overview:
Type:
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