“Toyota Prius “Hum”” by Mason

  • ©

Conference:


SIGGRAPH Video Review:


Track:


    01

Title:


    Toyota Prius “Hum”

Length:


    1:00

Director(s):


Company / Institution / Agency:


  • Passion Pictures

Description:


    Directed by Sam Mason and Pete Candeland, “Hum” is set to a catchy song that carries us on a journey through a charming miniature-style landscape to demonstrate the versatility of the Toyota Prius Hybrid and the lifestyles of various owners.

Additional Contributors:


    Agency: Saatchi & Saatchi, LA
    Exec Creative Directors: Margaret Keene, Chris Adams
    Copywriter: Ted Kapusta
    Art Director: Thomas Rodgers
    Production Company: Passion Pictures/Strange Beast
    Creative Director: Pete Candeland
    Producers: Angela Foster, Adriana Piasek-Wanski
    Executive Producers: Belinda Blacklock, Nicola Finn

Animation / Video Overview:


Type: