“People In Red” by Gravity Visual Effects and Design

  • ©Roni Kleiner  Gravity Visual Effects and Design


Conference:


SIGGRAPH Video Review:


Track:


    02

Title:


    People In Red

Director(s):


Company / Institution / Agency:


  • Gravity Visual Effects and Design

Description:


    Drinking and driving? The wheelchair is waiting.

    This stomach-bending spot is a great way to show a crystal-clear creative concept. It’s a volunteer project to raise awareness of the consequences of drinking and driving.

    The commercial was made using very simple methods. Its simplicity delivers a strong message to the viewer.

Software:


    Maya 2008, Flame 2009


Additional Contributors:


    Director: Roni Kleiner

    Agency: Reuveni Pridan IPG

    Digital Visual Effects Gravity: Rhino Group

    Producer: Ishay Hadas

    VFX Supervisor, Creative Director: Roni Kleiner

    CG Supervisor: Yoav Savaryego

    Compositing Supervisor: Ronen Sharabani

Animation / Video Overview:


Type: