“AI-powered Virtual Production: Camera tracking, rotoscoping, and relighting without breaking your budget” by Pensado, Kim and Mack
Conference:
Experience Type(s):
Title:
- AI-powered Virtual Production: Camera tracking, rotoscoping, and relighting without breaking your budget
Presenter(s):
Description:
This session examines how virtual production and AI can enhance creative possibilities and streamline production workflows, particularly for independent teams operating with limited resources. Using a collaborative case study between Lightcraft and Beeble as a jumping-off point, we’ll examine how real-world shoots, 3D environments, and AI-assisted relighting and keying can be combined in new ways. The session will focus on the creative opportunities unlocked when technical bottlenecks are removed, rather than specific tool demonstrations. Attendees will gain insights into emerging hybrid workflows that blend traditional filmmaking with AI-enhanced processes, reshaping how we approach storytelling, timelines, and creative decision-making.
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