“Audi “Unboxed”” by Brooke and Duffy
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Title:
- Audi "Unboxed"
Conference:
Director(s):
Company / Institution / Agency:
- Passion Pictures
Description:
The film opens on a large cardboard box in the middle of an empty room. An animated character, drawn on the surface of the box, is engaged in painstaking construction of a mysterious object. At the end of the spot, this is revealed to be a perfectly crafted cardboard Audi Q5, which transforms into the gleaming real car with the end tag: “We unboxed the box.”
ACM Digital Library Publication:
Animation / Video Overview:
Type:
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