“Why Talent Matters” by Lanning
Conference:
Type(s):
Title:
- Why Talent Matters
Session/Category Title: Talk
Presenter(s)/Author(s):
Abstract:
There are few people who understand the nature of applying creativity within the worlds of digital entertainment better than Lorne Lanning. Lorne’s vision for the Oddworld universe was about building a fresh, expressive franchise that satisfied the true desires of a discerning audience. The dynamics of today’s new interactive world, where creators can directly reach their audiences, has changed the rules of the game. In a medium where talent truly matters, Lorne shares his insight on the chasm between the worlds of creativity and commerce, and how building a bridge to span this divide can bring better work to market.