“Cross-Cultural User-Interface Design for Work, Home, Play, and on the Way” by Marcus and Chen

  • ©Aaron Marcus and Eugene Chen

Entry Number: 32

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    Cross-Cultural User-Interface Design for Work, Home, Play, and on the Way

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    Description
    New terms and concepts for understanding cultural dimensions (power distance, individualism/collectivism, masculinity/femininity, uncertainty avoidance, and long-term orientation) and their relationship to design of user-interface components (metaphors, mental models, navigation, interaction, and appearance). This course is designed for user-interface and information-visualization designers, software developers, human-factors specialists, cognitive scientists, technical documentation specialists, teachers, and researchers.

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